In Tribes, Seth Godin talks about Senator Bill Bradley’s elements of movement:
- A narrative that tells the story of who the tribe is and the alternate future they are building
- Connection between the movement leader and the tribe
- Something to do, or actionable items
In my context, number two is the hardest to accomplish, and I’m thinking through how my ministry and our church can do a better job of connecting leaders and the tribe. Assimilation ministry is essentially fostering the second point, connecting individuals to the leader.
Adapting the model for church, here’s what I come up with:
- Narrative and alternate future = preaching and visionary leadership
- Connection between leader and tribe = assimilation and “community”
- Actionable items = mobilization
Preaching and visionary leadership can engender actionable items, but sustainability in mission comes from the second point.
I realize this is pretty simple, but it seems to make sense to me…any challenges/thoughts?