One good insight from Tribes has been thinking through how leadership is influence, which is practically exercised through commonality of an idea and communication.
Godin’s most basic argument is that marketing has changed the rules for markets, and more concretely, the internet has changed the face of marketing to provide greater influence to individuals disconnected from institutional power structures.
Smart leadership is found in understanding the ever-changing communication landscape, and how you can continue to connect with your “tribe”.
For me, I think I’m going to make a more concerted effort to share the ideas I’ve been chewing on here, and see if some of them are actually worth pursuing.
So one simple question for you as a reader: will you help me filter some ideas I have for the future?
Picture from Badger.20
